Estimating Success Doesn’t Just Happen

The most competitive sign shops are using estimating software to offer up accurate pricing in a flash. Are you keeping up with those Joneses? Estimating software. It may not be the sexiest of sign shop topics, but it’s one that can add to your top line and your bottom line. Read more »

How to Sell Your Airbrushed Vinyl

Butch ‘Superfrog’ Anton shares his secrets of his success in selling airbrushed vinyl. Hint: it’s a three-tiered pricing approach. Read on to learn more. It’s time to get a return on the time and money you’ve invested into becoming an expert at airbrushing on vinyl. Learn how to generate a buzz and close the sale […] Read more »

The Differences Between Polyurethane and Vinyl Films

Many in our industry use the all-encompassing term “heat transfer vinyl” to refer to any heat transfer flex film.  The fact of the matter is that many of the heat transfer films on the market today are not vinyl at all. Much of what is sold today is polyurethane or a polyurethane blend. Read more »

Fooling the Optical Sensor

Plotter Cutting Prints on High Gloss and Reflective Media Some printer manufacturers, such as Mutoh, Summa and Mimaki, have systems that utilize a separate plotter to contour cut the printed graphics. To ensure accurate cutting of the printed graphic, the plotters utilize an Optical Positioning System called OPOS.  The electric eye or photo sensor of […] Read more »

Laminating Application Tape and HotMask™ Films

Stick It In Reverse How you apply an application tape to a vinyl graphic or a HotMask™ transfer tape to a printed heat transfer applique can affect the appearance of the finished product. If you get wrinkles or bubbles in the paper application tape, I can just about guarantee that you will get wrinkles and […] Read more »

Making the Most of Application Fluids

Using application fluids isn’t rocket science, but it’s not child’s play, either. Discover what you need to know to make the most of application fluids. Read more »

Stadium Advertising: A Sporty Opportunity

Why do you need to understand the advertising opportunities in stadiums? So you can help to sell it to your client. Discover what you need to know about stadium wrappings sporty opportunity. Read more »

Arlon’s DPF 8000

An Ideal Solution for Wall Graphics Many shops, which have printed wall murals in which the ink bleeds to the edge of the panel, have experienced edge curl issues with a variety of vinyl films. For permanent wall graphics applications, I would consider using Arlon’s DPF 8000 film.  DPF 8000 is a 3.5 mil (90 […] Read more »

When Ink Is Not the Problem with Digital Printing, Part I

Variables like surface tension, media expansion and ink absorption take on new dimensions on larger substrates. If the paper doesn’t advance, it could cause blobs of ink or other ugly outcomes. If the media stretches even a little, you could get blurs. Tiling can become a challenge on larger prints. Read on to discover what […] Read more »