Pursuing the Vehicle Wrap Business
A full wrap is next to impossible to ignore, which makes it an excellent advertising vehicle. When I sold fleet graphics, I always emphasized the advertising value in terms of the cost per thousand of visual impressions. These are terms that marketing and advertising managers and top business executives will understand. Read more »
Defining Your Unique Selling Proposition
Why should anyone choose your sign shop rather than your competitors’ shops? As a marketer, this is the first question that you should ask yourself? If you can’t articulate your company’s unique product differential, you are leaving your chances for success up to chance. Read more »
Job Costing for Sign Shops and Printers
No one can afford to make mistakes estimating a job. The difference between making the sale and not making it often depends on correctly costing and pricing your work. Equally important, you want to price your work so your business actually covers all of its expenses as well as making a reasonable profit and not […] Read more »
International Converting Expo – FREE PASS
Supply55 will be exhibiting at the International Converting Expo April 9 – 11, 2019, booth 748. Stop by our booth to learn more about NEPATA Converting Equipment and the NEPATA UA1650 ADWS Converting Center on exhibit at the show. CLICK HERE for your free registration to the ICE Expo, please use free code ICE1901 when […] Read more »
Supply55 and NEPATA announce release of the new DL1650 Film Separator for Self Adhesive Films
Supply55, Inc. and NEPATA GmbH are pleased to announce the release of the NEPATA DL1650 Film Separator developed to help PVC vinyl film manufacturers achieve sustainability, protect their brand and reduce landfill waste. Read more »
Tips on Picking a Domain Name
Picking a domain name is just as important as choosing a brand name or a name for your business. An ideal domain name is a part of your company’s branding, your internet identity and can help someone find you on the web. Here are some tips to keep in mind as you choose a domain […] Read more »
Making Follow Up Part of Your Daily Routine
Opportunities for new business don’t often knock at your door. More often than not, you have to do the knocking. And as any experienced sales person knows, you have to knock on plenty of doors before one opens up. That amounts to a considerable investment in time and effort. For that reason, once you have […] Read more »
Time Management Tips for Sales People
Why do some sales people accomplish more than their peers? Here are some time management tips to help improve sales performance. Read more »
Writing Better To-Do Lists
I picked up the habit of writing “To-Do” lists when I worked for my father-in-law, as a construction manager. The boss actually insisted on it. These lists were important to my job because it helped me organized my activities and maintain my focus on what I needed to do to move projects along. I haven’t […] Read more »
