Acrylic Glazes

Glazes have been around since the days of the Renaissance oil painters. These painters developed the technique of painting a monochromatic underpainting. Over that painting, they would apply glazes, which are very thin layers of transparent color. Imagine that the glaze is a colored film that you apply over a black and white photograph. The […] Read more »

Caring for Garments with Heat Transfer Vinyl

I am frequently asked how many times you can wash a garment with a heat transfer vinyl applique before it deteriorates. Durability of this material all depends on the specific type of heat transfer vinyl that you are using and garment care. If you are washing and drying the garment properly, a high quality heat transfer vinyl […] Read more »

Where Social Media Fits in Your Marketing Plan

Selling was so much easier when I first hit the streets nearly forty-five years ago. At my first sales job, I didn’t even need to do any prospecting. Telemarketers unearthed all of the leads. In most cases, they even made the appointment for me. My task was to make the presentation and close the sale. Read more »

What You Must Know When Plotter Cutting Heat Transfer Vinyl and Flock Films

Heat transfer materials are comprised of either polyurethane, vinyl or flock facestocks coated with a heat-activated adhesive, and laminated to a plastic release liner or carrier film. Using a plotter cutter to cut heat transfer vinyl is a little different than cutting pressure sensitive vinyl. Some problems have resulted from using a dull blade. Other […] Read more »